Trademarks are directly reflected in products or services in commercial activities. Due to Singapore’s superior business environment and good business image, more companies choose to register trademarks in Singapore.
Trademarks also play an important role in distinguishing products or services produced or sold by other companies, enhancing product image, increasing consumer loyalty, and avoiding price wars. In Singapore, applicants must apply through the Intellectual Property Office of Singapore (IPOS) to achieve trademark registration and obtain legal protection.
It should be noted that applicants must provide a stable Singapore address during the application cycle for easy contact.
Trademark Registration Conditions
Singapore does not have any requirements for the nationality of a trademark application. Whether it is a local or a foreigner, as long as the company’s goods or services are needed, they can apply voluntarily. The applicant can be an individual or a company.
Type of Trademarks
However, it should be noted that the trademark must be able to distinguish it from similar goods or services of other businesses.
The content of trademark registration can be: letters, words, names, signatures, labels, patterns, tickets, shapes, colors and different combinations of the above elements. The trademark to be registered must be distinguishable from similar goods or services of other businesses.
Trademarks not allowed to be registered in Singapore
- general common noun
- lack of distinctiveness of the mark
- The trademark violates public order and good customs
- The name, flag or logo of a country, province, region, region or international organization
- The main function is as a surname, except that the applicant can prove that the name is already identifiable in specific goods or services, and the natural person with the surname has written consent
- The main function is as a geographical location name, but not a geographical indication or certificate of origin
Trademark Registration Process
How Long Does it take to Registered?
Usually, the process takes 12 to 18 months. Registering your trademark is a complex procedure that involves your application moving through various stages.